The Art of Ethnographic Observation (A Deep Dive into Human Behavior)
Ethnographic observation is a research method rooted in anthropology, which is a research method that can gain a unique understanding of human behavior, cultural and social interactions, and is very suitable for descriptive and immersive studies in the natural environment of people. In order to uncover the deep meanings and patterns that shape communities and societies, it is studied in depth from the surface level. In this blog post, we will discuss what I have learned about ethnographic observation. Commonly used in disciplines such as sociology, anthropology, design and market research, this research tool is unlike research tools such as experiments or interviews. This involves studying behavior in real-world contexts. Compared to other research tools, while this takes a lot of time, if we are studying people here, the person or group of people we are studying should not be informed about it. If it is said why, that person or group of people will change their behavior by ...